Internet Marketing Resources
These digital marketing resources provide instruction, tips and tools to help you develop and implement an effective website marketing strategy.
Glossary: Marketing Terms
Heard some jargon lately? Not sure what it means? Here’s where to go for an explanation in plain English.
Sign-up for our VantagePoint newsletter to get insider tips from our team of agency experts on SEO, PPC, Web Analytics, marketing automation, and Social Media Marketing.
Digital Marketing Resources
We use WP Engine to host our website. When we have any issues or questions, their customer service provided us with the quick, efficient and friendly service we expect. Since internet and website access are vital to our business, as it probably is to yours as well, we need a reliable yet cost-effective host provider. We are also an affiliate.
Moz is a website with both free and paid analytical tools. They can help you to analyze your social media, web links, SEO, google rankings and much more.
Quirk has a great free tool that allows you to see how any website is performing. This search status tool provides extensive search-related information in a convenient toolbar.
SEO Book is a tool we use and recommend for keyword and competitive research. They have a variety of different SEO tools available: including an SEO toolbar, a rank checker, keyword suggestion and SEO training.
If your internet speed seems slow, Speakeasy provides a free tool to test the upload and download times to various locations to help you determine the problem.
Need to find your IP address? This website can help. They can also perform IP address and Whois lookups, and teach you how to anonymize your IP address from servers.
Website Speed Testing Tools
User experience on a website is an important part of ranking organically in Google, of which the loading time is a vital part. Fortunately, there are some free tools to determine the speed of a website load time. This will allow you to diagnose and correct any problems discovered during the test. The following are a couple we like:
Google Developers have provided this tool, Page Speed Insights, to evaluate the loading speed on both computers and mobile devices.
Pingdom will determine the website loading speed on a computer.
Let us assess your website traffic needs and determine the best set of website marketing programs to achieve your desired results. Please contact us in confidence by calling +1-978-482-0130 or complete our Information Request Form.