Google Analytics 4 Setup Services

We’ll prepare you for the new marketing paradigm of GA4.

Are you prepared for the new Google Analytics 4?

Google has shuttered Universal Analytics on July 1st 2023 and transitioned to Google Analytics 4 (GA4). If you don’t have your account setup properly, your business could lose valuable data.

Our team of digital marketing and analytics experts can help make your Google Analytics 4 setup quick and easy. After completing an initial intake form, we’ll help devise a plan to keep your accounts up to date with Google Analytics and ensure your business doesn’t miss a step along the way.

Compare Universal Analytics to Google Analytics 4

Universal Analytics

Prioritizes desktop traffic
Relies on cookies
Collected data modeling
Stores IP addresses
Behavioral trend detection

vs.

Google Analytics 4

Tracks cross-platform traffic
Understands user activity without cookies
Event-based data modeling
No IP address data is stored
Predictive modeling and future trend alerts

For a complete comparison, check out our latest blog: Universal Analytics vs Google Analytics 4 feature comparison.

Start Your GA4 Setup

GA4 features completely different controls for data collection and usage, meaning the majority of data you’ve collected in the current iteration of Google Analytics won’t be carried over. That’s why we suggest GA users make the switch as soon as possible before Google shutters UA: you’ll have ample time to build historical data within the new collection parameters.

Get Started

Ready to Get Started with GA4?

Choose the right plan for your business:

	Pro Package	Premiere Package	Custom Package
Existing GA Review	✓	✓	✓
Data Stream(s)	3 Incl.	5 Incl.	7+ Incl.
Google Signals	✓	✓	✓
Linked Accounts (GSC + GAds)	✓	✓	✓
Conversions/Events	15 Incl.	30 Incl.	Unlimited
Import GAds Events	✓	✓	✓
Custom Audiences/Segmentation	15 Incl.	30 Incl.	Unlimited
Enable eCommerce	–	–	✓*
Custom Dashboards/Reports	1	3	5
Support (Calls)	1 Call (30min)	3 Calls (30min)	5 Calls (30min)

Price	$2,250	$3,500	Pricing Varies
	Get Started	Get Started	Get In Touch

Common Google Analytics 4 Questions

What is Google Analytics 4?

Google Analytics 4 is the current version of Analytics, a website traffic tracking and reporting tool. Many businesses are still using Universal Analytics, the previous version, which Google is now phasing out.

When is the transition from UA to Google Analytics 4 happening?

On June 1st, 2023, all Universal Analytics properties will cease processing data.

Why do I need to switch to Google Analytics 4?

Switching to Google Analytics 4 as early as possible will ensure your business has time to build data in the new GA4 system before all data from Universal Analytics is lost. If you wait until June, you’ll have to start from scratch.

How long does a Google Analytics 4 migration project typically take?

The team at Market Vantage will migrate your properties to GA4 in 30 days from payment to completion.

Google Analytics indicated they’d migrate the UA account to GA4 for me. Why shouldn’t I do that?

Google system relies on automation to migrate businesses at scale. To successfully transition your Analytics properties, we have to first understand your business. Then, we can walk you through and ensure you accomplish your goals — a level of attention Google has neither the manpower nor the motivation to provide.

Google Analytics Resources

Google is Shuttering Universal Analytics, Transitioning to GA4

Google Analytics 4 (GA4) was released in late 2020 as an alternative to Universal Analytics…

How Does Google Maintain User Privacy?

Even before recent changes, it has been difficult for Google’s users (and advertisers) to stay…

Vector image of Analytics dashboard on computer

Measure Marketing Performance with Website Lead Attribution

Client Testimonials

“I trust their judgement; they know what they’re talking about. Jen is terrific; she can explain stuff to us in a language that I can understand because I am a non-technical person. She prepares all of the reports for our clients in a way that’s clear.”

Amy PaxsonVOX Marketing

“The previous company that had developed and hosted our website and done Google AdWords was neglecting us. Market Vantage is responsive…they’re smart. It was a great move to go to them…They offer really quality service and a very good price, and I feel like I’m talking to an equal.”

Jonathon GosselsSystemExperts

“They really do provide that sort of intimate level of service…Other companies don’t provide the level of concierge service that Market Vantage provides. Because they are a smaller firm, I feel like they really do care about their customers.”

Tara ProbeckClark University

Make Sure Your Google Analytics 4 Account is Up and Running

Start collecting accurate Google Analytics 4 data today!

Get started