Cindy Wilson

Cindy has over 20 years of IT and marketing experience including application expertise, website conversions, IT project management and internet marketing. Since joining Market Vantage in 2010, Cindy has assisted many clients with their Search Engine Optimization, website analysis, online advertising, landing page conversions, analytics reporting and other customized projects to improve their internet marketing and business results. Her client specializations include colleges and universities, private secondary schools, business services, and companies in the technology and industrial sectors. A graduate of the University of Massachusetts Lowell with a BS in Business Management MIS, Summa Cum Laude, Cindy is also Certified in Google PPC Management, including Advanced Search and Shopping Certifications.

Google Branding

Google Ad Preview Tool

  If you advertise using Google AdWords, you want to know where your ad will be positioned and how it looks on the search results page.  Typing your keyword into Google Search will allow you to do this. However there is a “cost” associated with this action, even when you don’t click on your ad.  …

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How Canonical URL Redirects (301 Redirects) Can Affect Your Search Rankings

Have you noticed that when you type certain URLs, they are automatically redirected? For instance, whether you type,, or they all resolve to the same URL This is called a “Canonical URL Redirect” or a “301 Redirect”. Now unfortunately, a lot of websites don’t have this redirect which can negatively …

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