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Google Is Changing Their Search Term Reports. How Does This Affect You?

If you’re anything like us at Market Vantage, you spend a great deal of time refining what keywords you and your clients are sponsoring in Google Ads and how much you’re bidding for them. We do everything we can to maximize conversions, and any indication that clicks for a given term aren’t converting is cause for an adjustment, even …

Google Is Changing Their Search Term Reports. How Does This Affect You? Read More